Live Monogramming x National Black MBA Association

 

The Experience

Guests customized their one-of-a-kind tote bag with Houston inspired decals and a monogram. Decal designs also featured National Black MBA Association (NBMBAA) branded graphics to stay on brand. Every tote bag was pre-printed with the NBMBAA logo so our team could focus on bringing out the creativity of attendees. Other happenings included a drone show, bites highlighting Houston’s food scene, and a special performance from Houston rappers Slim Thug and Lil Keke.

The Result

The tote bag decorating bar was the center of attention at the event. It featured patches that proudly displayed Houston pride, complemented by NBMBAA branded iconography. Attendees had the option to monogram their bags, which resulted in unique pieces of merchandise that perfectly captured their experience of the evening. The constant line of eager customers showcased the appeal of this personalized and commemorative item.

 
Guests assemble their desired patches and letters to be heat pressed live on site
Apdat staff handing event attendee tote bag which has been monogrammed and heat pressed live at nbmbaa event
Acrylic Trays full of letters and full color decals to be heat pressed live onto pre printed totebags at NBMBAA event in Houston
apdat staff member applying decals to tote live at nbmbaa houston event
Attendee posing with hot off the presses tote bagwith custom designed decals and monogram letters
Guests lining up to be able to customize their own tote bag and have it heat pressed live on site by apdat print co
Crowds gather and attendees take opportunity to customize tote bags which are then heat pressed live on site
Table showing pre printed NBMBAA tote bag next to trays full of monogram letters and event specific decal designs
Signage indicating available decals and example of font used for monogram letters which can be applied via heat press live on site.
Guests can select 3 out of 6 designs to have heat pressed onto their preprinted tote bag as well as a monogram.
 
Live Heat PressingMaddie Carrlive heat pressing, brand activation, brand awareness, brand activations, event activation