Live Heat Pressing x Microsoft

The Experience

Microsoft was turning 50 years old and wanted to celebrate by giving back to their employees.

With an open canvas and a brand deck of their 50th Anniversary branding, we proposed our live heat pressing activation.

Employees started with a tote bag pre-printed with the Microsoft logo. Creativity kicked in and they got to arrange their favorite nostalgic Microsoft icons on their tote bag.

Our team then pressed the decals on, giving each employee a one-of-a-kind tote bag and experience.

The Result

Although Microsoft was celebrating their 50th Birthday nationwide, this activation was held at the Austin Headquarters, who received praise and attention for this unique experience, and not to mention a TON of company morale.

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